It’s hard to imagine why a bride would want to demolish a dress that Oscar de la Renta described as “the most important dress in the life of a woman,” so the question remains, why destroy it?

Here are just a few theories.

  • The first theory is the most basic; brides want to get a little more mileage and fun out of it, which ironically renders it unwearable for future fun.
  • The second assumes the bride is trying to stick it to the wedding industrial complex. However, since the dress is a sunk cost, the joke may still be on her…
  • The third theory is that the bride is trying to get over heartache. The bridal gown is the epitome of wedding symbols, but if the love soured, it can quickly become an effigy of all that once was but now is broken. Jilted lovers to divorcees might be trying to eliminate all that bad juju or evidence of former happiness.
  • The fourth is that the bride is absurdly and obnoxiously rich and bought a dress just to trash it. The juxtaposition of the fancy wedding dress against a pile of rubbish is too cool and ironic to pass up such a photo opportunity.
  • The fifth hypothesis is that the bride is super into trends and if everyone else is doing it, she has to too.

And last but not least, the bride feels no sentiment for something she will never wear again, therefore she has no worries about creating unnecessary waste or not donating it to a charity or someone else who might want it and her priority is to play in the mud above all else.

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